New Media Platform Will Deliver Sunday Ticket to Commercial Establishments

NEW YORK, April 3, 2023 – The National Football League (“NFL”) has announced that its strategic investment arm, 32 Equity, will partner with RedBird Capital Partners (“RedBird”), to form EverPass Media, which will hold the exclusive right to distribute NFL Sunday Ticket to bars, restaurants, hotels and other commercial venues in the U.S. starting with the 2023 NFL season.

Proskauer Rose LLP advised 32 Equity in the transaction. Its team was led by Sports Law co-chair (and former Firm Chair) Joe Leccese and partners Kristian Herrmann (Mergers & Acquisitions) and Amanda Nussbaum (Tax). The team also included Aaron Lee (Tax); William Pelak (Mergers & Acquisitions); and law clerk Eric Zilber (Sports Law).

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